The innovative global wedding tourism platform, BookYourWeddingDay.com, took immediate action following the announcement of the collapse of Thomas Cook – a travel giant and fundamental lifeline of Cypriot and Greek tourism – moderating the negative impact of the collapse and the possible mass cancellation of scheduled weddings for 2020 and 2021.
As the only organised platform with instant access to the contact details of affected couples who had arranged their wedding in Cyprus and Greece with Thomas Cook via website reservations, BookYourWeddingDay.com implemented a strategic plan aimed at avoiding possible cancelations and the consequential negative domino effect on both the flow of wedding tourism, and the economy at large. BookYourWeddingDay.com team, armed with the right resources, contacted a total of 1868 couples in the UK, assuring them that their scheduled weddings remain secure.
Founder and CEO of BookYourWeddingDay.com, Maria Evripides, said: “First and foremost, we would like to express our deep sympathy to the employees of Thomas Cook who lost their jobs, and moreover, to the thousands of travellers affected by this negative turn of events. Our team worked exceptionally hard immediately after the news was announced, calling all couples directly, in an attempt to ensure that there were no major cancellations over the next two years, mitigating any unwanted negative consequences.” She went on to emphasize: “What we have achieved is very important.”
Mrs Evripides additionally explains that alternative solutions were put forward and implemented either via TUI, the travel giant with whom BookYourWeddingDay.com has been strategically collaborating with since March 1st 2017, or via other travel agents offering wedding packages.
Regarding pre-booked weddings for the remainder of 2019, Mrs Evripides explains: “Although some couples managed to rearrange their wedding booking, unfortunately, time constraints were detrimental in some cases, owing to the necessary and expected additional costs required to carry out their planned wedding.”
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