SUNDAY, 23 SEP 2018

 

CONNECT

Facebook Linked In Twitter
MTN_07/07-10/04_728x90px
GloriaJeans_266x90px
IMH LTD

Andromachi Zachariou of Crowe Cyprus receives Global Achievement in Recent ACCA Exams

Guterres 'Eagerly Awaiting' Lute Report on Way Forward in Cyprus

IMH LTD
PWC_14/09-07/10_468x60px

INTERNATIONAL

brought to you by CIPA

Apple iPhone XS Unveiled

Apple iPhone XS Unveiled

Apple has updated its iPhone X handset with three more powerful models, two of which are larger than before.

The iPhone XS Max has a 6.5in (16.5cm) display. The iPhone XS has the same 5.8in-sized component as the original. The iPhone XR's screen is 6.1in but is lower quality.

A new smartwatch was also launched with an added fall-detection function.

There had been concerns that the relatively high £999 entry price of iPhone X would limit its appeal.

But Apple said it had consistently proven more popular than either of the lower-priced iPhone 8 models. Market research firms suggest it also outsold rival companies' flagship devices.

That helped propel Apple to become the world's first company with a market capitalisation above $1tn (£768bn).

However, China's Huawei still managed to overtake it in terms of overall smartphone market share in the April-to-June quarter, putting Apple into third place.

"Huawei was able to overtake it because Apple is not playing in the mid and low ends of the market," commented Francisco Jeronimo from IDC.

"But Apple is very well positioned in the premium segment, and we don't expect that to change over the next 18 months."

The XS Max will become the most expensive handset Apple has sold to date, with its price ranging from £1,099 to £1,449 depending on its amount of storage.

The XS will match the original X's £999-£1,349 cost, while the XR will be £749-£899.

Apple has not, however, included a headphone dongle this time round, so owners of wired headphones will need to factor in an additional £9 charge to add one.

Apple highlighted that the iPhone XS Max's display was significantly larger than the 5.5in display of the old iPhone 8 Plus despite the two handsets being similar in size.

"Even if the screen on the iPhone X last year was larger some people who were on the Plus models missed the feel of a larger device which is exactly what the Max is addressing," said Carolina Milanesi, an analyst at the consultancy Creative Strategies.

The iPhone XR also has a bigger screen but uses LCD (liquid crystal display) rather than the OLED (organic light-emitting diode) technology found in the more expensive models. This will mean black appears less deep and its colours appear to have less contrast.

 

In addition, its chassis is made from aluminium rather than steel, which means it is likely to be less damage-resistant. However, unlike the more expensive models it comes in six different colours.

Analysts suggest the wider range may help encourage iPhone owners who did not upgrade last year to do so this generation.

"Retention has become very high for both Android and iOS - switching is largely a thing of the past," suggested analysts at UBS.

"Put simply, the replacement for iPhone is iPhone, the only question is when - and the when is driven in large part by form factor, namely the screen."

The latest phones feature a fresh processor - the A12 Bionic. It is the firm's first to feature seven nanometre transistor technology, which should aid energy efficiency and computation speeds.

Its inclusion means the iPhone XS will last about 30 minutes longer on a battery charge than the X, Apple suggested.

The firm also said that its Face ID system would now work faster than before and it demoed several apps, showing off its augmented reality prowess.

Huawei recently announced it had developed a rival 7nm mobile chip of its own.

Despite rumours that at least one of the new iPhones would feature three rear cameras - like Huawei's P20 Pro - Apple stuck with two 12 megapixel lenses for the XS and XS Max. The XR only has one rear camera.

However, Apple did unveil a new feature that will allow users to alter the depth-of-field of their photos after they have been taken - effectively changing the degree to which the background is blurred.

The XS and XS Max also introduce support for two mobile contracts - in most countries this will be via a physical Sim card in addition to an electronic eSim, which can be activated via a QR code among other means.

 

MORE ON INTERNATIONAL

First Jack’s Customers Sample New Store

Heavy rain and winds did not deter bargain-hungry shoppers on the opening day ...

Italy Opens Probe into Ryanair Hand Luggage Charges

Italy's competition watchdog has opened an inquiry into Ryanair's decision to ...

Tesco Opens Discount Store Jack's to Take on Lidl and Aldi

Tesco has started a new front in its battle to win back shoppers from Aldi and Lidl with ...

FROM AROUND GOLDNEWS

   

Invest Cyprus Presents Investment Opportunities in Cyprus in view of Brexit

The Cyprus Investment Promotion Agency (Invest Cyprus), presented the investment opportunities that Cyprus can offer in view of Brexit, in an event that took ...
   

First Jack’s Customers Sample New Store

Heavy rain and winds did not deter bargain-hungry shoppers on the opening day of Tesco’s new discount chain, Jack’s, with long queues to enter ...
   

Italy Opens Probe into Ryanair Hand Luggage Charges

Italy's competition watchdog has opened an inquiry into Ryanair's decision to charge people to take hand luggage on to the plane. Antitrust said ...
   

Spehar Highlights Importance of CBMs and Civil Society Involvement in Peace Process

Elizabeth Spehar, the UN Secretary General`s Special Representative in Cyprus and Head of UNFICYP, highlights the importance of trust-building, engaging in ...
   

100 New Employees Join KPMG

Last week, KPMG in Cyprus hosted a Welcoming Event at their offices in Nicosia, for the 100 newly-hired members of staff who joined the Firm’s workforce. ...
   

Andromachi Zachariou of Crowe Cyprus receives Global Achievement in Recent ACCA Exams

Andromachi Zachariou, Staff Accountant of Crowe Cyprus, has scored the highest mark in Cyprus and the 21st position worldwide on the “F8 - Audit and ...
   

Bottega Prosecco Ranks Number Two in Global Travel Retail

According to data from drinks analysts IWSR on Champagne and sparkling wine brands in duty free, the Italian distillery and winery produces one of the ...
   

Rising Exports Push Cyprus Trade Deficit Down in First Half of 2018

Cyprus’ trade deficit dropped by €320,7 million in the first six months of the year, compared to the same period of 2017, as exports rose by ...
 

YOUR COMMENTS

HEADLINES

MOST POPULAR

Cablenet_06/09-07/10_300x250px
Dale_Carnegie_Leadership_300x250px

IMH LTD