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BUSINESS

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Limited Edition Elite Facial Tissues

Limited Edition Elite Facial Tissues

This October, Elite announced the release of its new limited edition facial tissue boxes which are inspired from Cyprus’ Archaic period. The facial tissues can be found in 4 different designs with pastel colours. The figures illustrated on the boxes illustrate moments from the daily lives of people in Cyprus during that period.  

Elite aims to bring this wonderful Cypriot art in today’s world with a light sense of humour and at the same time respect to the history of Cyprus.  

Elite’s new facial tissue designs will be available in supermarkets all over Cyprus, with an on-pack offer of 2+1 free. In addition to the launch of the products, there is a related competition in Elite Cyprus’ page on Facebook.

The new packages indicate the beginning of the new communication strategy of Harco Trading Ltd, which aims to strengthen its Cypriot identity.

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