TUESDAY, 26 MAR 2019



Facebook Linked In Twitter
Invest Cyprus 30/04-30/03/2019

FM Outlines Cyprus’ Vision to Establish Regional Security and Cooperation Organisation

Cyprus and Portugal to Enhance Cooperation in Maritime Transport



brought to you by Deloitte

Brand Guru Martin Lindstrom to Speak at Event in Limassol

Brand Guru Martin Lindstrom to Speak at Event in Limassol

IMH is proud to welcome back to Cyprus the leading brand guru and best-selling author Martin Lindstrom for one day only. Don’t miss the opportunity to meet him in person on Thursday, 31 January 2019 at the Carob Mill Complex in Limassol.

Like it or not, businesses are slowly drifting away from the consumer. Only 1 in 3,000 executives have spent time in the homes of their consumers the last year. Instead of being in touch with the consumer, businesses become reliant on big data — reports, databases, and statistics — in order to understand the emotions of their most important asset.

A cluster of technological forces has changed marketing and branding more in the last 5 years than it changed in the previous 50! Any tools previously used to understand and communicate with consumers is now a relic of the past. But as businesses have come to rely on big data, a major vacuum has emerged, blinding them. Nevertheless, emerging in its place now is a new approach: “small data”. Small Data is what Lindstrom defines as seemingly insignificant consumer observations which completely transform the way businesses are built and run. As he did in his New York Times best-seller Buyology, Lindstrom lays out the science for his counterintuitive insights, offering vivid hands-on tools to make brands more effective.


This cross-industry event is dedicated to helping professionals improve their marketing tools and strategies. By attending this one-of-a-kind event you will learn:

Why Big Data no longer stands alone and how your organization should prepare for the next step in data revolution 
How to read and understand the consumer in a completely different and overlooked manner will lead to a complete turnaround of your company 
How to balance Big and Small Data in the future, by adding a new dimension to the way you capture, mine, and assess your data 


The event will be conducted in English. For more information regarding the event, please click here

Are you interested in making your brand more effective? Then this is the must-attend event for you. Lindstrom’s presentation is addressed to business owners and other senior executives from different sectors across the economy. More specifically, the event will welcome professionals interested in the following fields:

Marketing and Digital Marketing
Public Relations
Communications and Media
Business Development


To register online, please click here

Μembers of supporting organizations the Cyprus Advertisers Association, the Cyprus Communication Agencies Association, and the Cyprus Online Publishers Association) are entitled to a special discount:

1-5 registrations from the same member company: 20% discount on the initial price
6+ registrations from the same member company: 25% discount on the initial price


Organiser: ΙΜΗ

Gold Sponsors: Parimatch, So Easy Stores Ltd

Silver Sponsor: Iron Mountain Incorporated

Driven by: BMW | Char. Pilakoutas Ltd

Communication Sponsors: Alpha Cyprus, Capital TV, GOLD magazine, IN Business magazine, REPORTER


For more information regarding the event and registrations, please contact IMH:

Τel.: 22505555 │ Fax: 22679820 │ E-mail: events@imhbusiness.com

Website: www.imhbusiness.com


CySEC Conference Dinner 2019

Over 600 high-level C-suite executives and government officials will have an exclusive ...

13th Competition for the Cyprus Innovation Awards

Throughout the years, the Competition for the Cyprus Innovation Awards by OEB has ...

John Christodoulou at This Year’s ‘Business Leaders Summit’

The Corporate Banking Division of the Bank of Cyprus presents the “Business Leaders ...



Christodoulides Outlines Cyprus’ Vision to Establish Regional Security and Cooperation Organisation

Foreign Minister, Nikos Christodoulides, outlined Cyprus' vision to establish an organization of security and cooperation in the region, speaking on March ...

Staff Statement Following the Sixth Post-Programme Surveillance Mission to Cyprus

European Commission staff, in liaison with staff from the European Central Bank European Central Bank (ECB) staff participated in this mission and the drafting ...

FXTM Announces Licence from the FSC of the Republic of Mauritius

As part of its monumental growth and continued international expansion, FXTM has announced that it has added another licence to its growing portfolio of ...

Global Blue and RCB Bank Join Forces on Merchant Solutions in Cyprus

RCB Bank and Global Blue have entered into a strategic partnership offering Dynamic Currency Choice (DCC) and Tax Free Shopping services to their merchant ...

Monaco International Luxury Property Expo 2019

The Monaco International Luxury Property Expo 2019, the world’s central B2C exhibition for upscale international real estate, will be held 15-16 May 2019 ...

PwC’s 4th Twitter Tax Cast to Provide Information on Cyprus’ Tax System

Business executives and the general public will have the opportunity to receive important information and also submit questions live on Twitter to PwC experts, ...

Fitch Upgrades Hellenic Bank to 'B+' and Affirms Bank of Cyprus at 'B-'

Fitch Ratings has upgraded Hellenic Bank Public Company Limited`s (HB) Long-Term Issuer Default Rating (IDR) to `B+` from `B` and Viability Rating (VR) to `b+` ...

Cyprus and Portugal to Enhance Cooperation in Maritime Transport

Cyprus and Portugal have underlined their wish to further enhance their cooperation in the sector of maritime transport during an official visit by Deputy ...